“The future of business is cloudy!” “The cloud boom is well underway in the business world!” “Enterprises are keeping their heads in the clouds!” Any one of these lines could have easily opened this piece…and they would all be lies. Certainly, the business world at large is interested in the benefits of the cloud, but [...]
Are you curious what small businesses are doing to achieve success with social media marketing? Look no further. This article highlights nine small businesses of various sizes and industries that have transformed their online presence with innovative social media marketing practices. You’re guaranteed to find inspiration for your social media marketing efforts here. These tactics will work for just [...]
“A good video can make all the difference.” ~Brian May IF A PICTURE IS WORTH A THOUSAND WORDS, you could say that a video is priceless. We live in a time when a single video can tell your story, tip your brand — or change our world. Cases in point: JK’s Wedding Entrance Dance, Will it Blend?— [...]
In 2011, social media had its share of growing pains. Large brands and corporations took to social media in force to try to find footing in this expanding medium. Some brands found success, while others found peril and new PR nightmares. One person who has helped brands navigate the proverbial social media minefield isAmy Jo [...]
Facebook has cut a deal with political website Politico that allows the independent site machine-access to Facebook users’ messages, both public and private, when a Republican Presidential candidate is mentioned by name. The data is being collected and analyzed for sentiment by Facebook’s data team, then delivered to Politico to serve as the basis of data-driven political analysis and [...]
This morning, Google began rolling out a major change to its core search engine that intertwines results from Google+ (and Picasa) with the ‘normal’ algorithmically-generated results we’ve come to expect. There have been plenty of critiques of the news, including John Battelle’s discussion on how this isn’t actually integrating ‘Your World’, as Google calls it, but rather just its [...]
(1) They live in igloos. They live in houses, and they are very well built houses. (2) Canadians do not have the same technology as Americans. Canadians have access to the same technology as Americans and the rest of the civilized world. (3) There is snow everywhere all year long. Anyone who has spent a summer in [...]
It’s hard to believe that in 2009, Facebook was insignificant compared to the rest of social media. Even harder to fathom is that one year later, Facebook asserted its dominance and became the undeniable leader of the social landscape, representing more than 50 percent of all time spent on social websites. It wasn’t certain whether [...]
Goodbye 2011, welcome, 2012. Why not make 2012 the year you learn how to make LinkedIn really work for you and your business? For professionals who have engaged with LinkedIn to grow their professional network and their business, there is often a dual feeling of both enthusiasm and uncertainty. This lack of knowledge of how [...]
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